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Dove ad campaign would find parent company Unilever sexist

My former employer, Razorfish (now SapientRazorfish), won a digital marketing award for a fascinating ad/social media campaign they did for Dove, a subsidiary of Unilever. The campaign used computer learning technology to flag when "sexist phrases" were used by media...

An enemy is one whose story we have not heard – Heineken ad as evidence

This Heineken ad is brilliant. Titled "World's Apart" and produced for the #OpenYourWorld campgain, I unreservedly declare it worth your time to watch to the end. It's a beautiful statement about humanity. An enemy is one whose story we have not heard. ~ Gene Knudsen...

Nearly 20 minutes of a 60 minute TV program are commercials

This fact boggles my mind: Nearly 20 minutes of almost every hour of TV programming is commercials. Put another way: Nearly a third of my TV viewing time is commercials. It drives me away from network and cable television programming and toward pay sites like Netflix...

South African TV ad “The Reader” promotes literacy & scotch

Literacy. At any age. Is a good thing. Nearly 95 percent of this video tells the story of an older man who decides to learn how to read. Nicely edited scenes reveal the effort he puts in and the support he receives on his journey. His motivation is revealed in a...

Shooting (at) your boss with AK-47 ~ SFW

UPDATE: Watched the video a couple more times, and doubt the shooter used three round burst setting–just had a fast trigger finger…Still, really dumb thing to do. Shooting at boss…

Smoking kid ~ Ogilvy ad

Smoking kid ad from Ogilvy ~ Nice to see the “mad men” and women of Ogilvy (Thailand) put their creative energies into something for the public good. http://www.youtube.com/watch?v=qHH2LsAHeHc…

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